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Hana Jílková

Lexikalische Gleichheiten, Parallelen und Unterschiede in deutschen und tschechischen Slogans

Germanica Wratislaviensia, 139, 2014, Pages (183 - 196)

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advertisement, advertising language, foreign language influences, exaggreation, cliché, Anglicisms, sexisms, ungramatical expressions, taboo expressions, humor

Wydawnictwo Uniwersytetu Wrocławskiego
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